DLL announce official media partnership with Heart North and Mid Wales

Denbighshire Leisure Ltd (DLL) are proud to launch a partnership with Heart North and Mid Wales, promoting all of DLL’s venues, attractions and leisure sites across the region to Heart listeners.

DLL and Heart North and Mid Wales partnered together in 2025 for the re-opening of DLL’s flagship attraction SC2 Rhyl and the team are now back together.

Kristy John, Station Director for Heart North and Mid Wales said: “We’re thrilled to be working with Denbighshire Leisure Ltd again for another year, DLL is at the heart of North Wales’ leisure and tourism offering so we’re excited to announce this 12 month partnership. It’s a great example of how radio can bring trusted local brands closer to our loyal listeners, both on air and out in the community at venues like with DLL.”

Jamie Groves, Managing Director of DLL, said “Working with a national brand like Heart North and Mid Wales, is fantastic for us as a company and we’re really excited to partner with them again for a second year. Heart North and Mid Wales has a huge audience and we believe this partnership will benefit not only DLL, but for all of Denbighshire. The ethos of Heart North and Mid Wales encompasses DLL values and we’re really excited to be working together over the next 12 months.”

Get ready to feel the beat as Northern Soul Night returns to 1891 Rhyl

Northern Soul enthusiasts will be dancing the night away with DLL on Saturday 12th September, when their much-loved Northern Soul night returns to 1891 Restaurant & Bar.  
 
Fans can look forward to an unmissable evening of music and dancing, when 1891, located in Rhyl Pavilion Theatre, will once again be transformed into a vibrant celebration of soul culture. Guests can look forward to an unforgettable evening of iconic sounds, high-energy dancing, and a welcoming atmosphere for music lovers, capturing the true spirit of Northern Soul.
 
Djs Tim Conway, Chris Conway, Mike “Moonshine” Roberts and Geoff Allman will be spinning the classics from legendary artists, alongside those hidden gems that have kept the Northern Soul movement alive for decades.
 
Tickets are on sale now and demand is expected to be high. Early booking is strongly advised.
 
Jamie Groves, Managing Director of DLL,said: “Whether you’re an avid Northern Soul fan or someone who has recently discovered the joy of this incredibly popular genre, we would like you to invite to you 1891, where you will be blown away by the atmosphere at our incredibly popular Northern Soul nights.  Northern Soul is a genre like no other, with a unique way of bringing people together, so bring your friends and family and join us for yet another brilliant night at 1891, Rhyl.”

Event Details

SC2 Rhyl retains Visit Wales Gold Award for excellence

SC2, DLL’s flagship tourist attraction has retained its prestigious Visit Wales Gold Award, recognising its high standards as a Quality Assured Visitor Attraction.

Located on Rhyl’s promenade, SC2 brings over 10,000 visitors a week to Rhyl during the Summer and is one of North Wales’ premier tourist attractions.

Following an in-depth Visit Wales Visitor Attraction Assessment (VAQAS), the Gold award is awarded to attractions that achieve excellence for their facilities and customer services.  The detailed assessment looks at the customer journey from start to finish, and having been described in the report as offering excellent features for visitors of all ages, SC2 was also praised for its immaculate presentation and high levels of cleanliness. 

SC2 has something for the whole family, with a waterpark with breath-taking flume rides, outdoor Splash Pad for the warm Summer days,Ninja Tag, an exciting multi level assault course and a Adventure Play, dinosaur themed play area for younger visitors. The Rainforest Diner and outdoor Terrace are the perfect place for the family to refuel after their adventures.

Chelsea Bond, Quality Assurance team from Visit Wales, said: “Congratulations on achieving the Quality Assured attraction and Gold Award once again this year”.

Jamie Groves, DLL MD said “This award recognises the great offer we are delivering at SC2.  Our team works extremely hard and prides itself on ensuring that customers receive the very best experiences when they visit us.  The Visit Wales assessment is carried out in the form of a mystery visit, so it’s impossible for us to plan ahead.  We are proud to have achieved full marks in several areas within the assessment and in light of the award, are confident that we are delivering a gold standard service to our customers on a day-to-day basis.   We are honoured to have retained the award once more, and look forward to helping create even more fabulous summer memories for our visitors.”

DLL to host FREE Community Fitness Open Day at Club Nova Prestatyn

DLL is hosting a free Community Fitness Open Day on Sunday 13th September, 12pm-4pm, to showcase its premium fitness experience at Club Nova Prestatyn.
With a newly refurbished gym to try, a fantastic range of group exercise classes, and swimming sessions, the Fitness Open Day has activities on offer for the whole family. 
 
Following the success of last year’s Community Open Day at Club Rhyl, the event which will run from from 12pm to 4pm will offer a host of free activities, along with special discounts for Adventure Play sessions, and offers for anyone looking to start their fitness journey with DLL.  
 
Technogym master trainer, Kara Frost will be returning by popular demand to deliver Technogym masterclass clinics including a women only clinic, alongside family entertainment with a DJ.  Nova’s popular Beach Hut restaurant and Play Café will both be open, with special discounts available on meals and snacks.
Jamie Groves, Managing Director DLL said “We are really looking forward to showing everyone the very best Nova has to offer at our free Community Fitness Open Day.  We are very proud of our flagship attraction, which has everything the local community needs for fitness and play alongside the very best indoor and outdoor eateries.  With activities for all ages and expert guidance available throughout the day, the Fitness Open Day will offer something for everyone. Our commitment to investing in our facilities means Nova is the perfect example of the exceptional quality and value DLL members can enjoy. The whole team at Club Nova are excited to show everyone what DLL has to offer the community, so come and join us for what we can guarantee will be a day of fitness and fun!”
Non members can book from Sunday 30th  August by contacting site on 01824 774872. Members can book from Sunday 6th September on the DLL App.

DLL supports RNLI with hugely successful, first ever BeachROX event

The first ever RNLI BeachROX event, supported by DLL, took place last weekend on Rhyl Events Arena and Rhyl beach, to celebrate the 25th Anniversary of RNLI lifeguards.

The successful community event, which was just one of a wider programme of activities celebrating the 25th anniversary of RNLI Lifeguards in 2026, took place at Rhyl Lifeboat Station between 4pm and 9pm, on Saturday 15th August in Rhyl, with a fantastic turnout.

BeachROX was a Hyrox inspired beach challenge combining endurance, functional fitness and RNLI lifeboat and lifeguard elements with over 80 participants taking part.

Participants were tested on their strength, stamina and determination, and they joined in enthusiastically regardless of whether they came along for some fun with friends, or were looking for a real fitness challenge.

To help support this fantastic event, DLL provided a range of its top fitness equipment, and the RNLI team were joined on the day by one of DLL’s motivating and inspirational fitness instructors.  Every participant who completed the event received a voucher for DLL’s flagship restaurant, 1891.

Lucy Tilston, Lead Lifeguard Supervisor said “On Saturday we held our very first BeachROX event at Rhyl Lifeboat Station, with more than 85 participants taking on the challenging course of 8 x 1km runs, each combined with a functional exercise inspired by key lifeguarding activities.  We were delighted to be joined by influencers Jamie Ayshford and Alexandra Huffen, who both took part in and supported the event. The day was a huge success, and we couldn’t have done it without the incredible support of our RNLI volunteers and the fantastic help from DLL, who worked alongside us throughout the event.  We’ve already had lots of people asking when the next one will be, so keep your eyes peeled on our Instagram: rnli_lifeguards_northwales for future updates!”

Jamie Groves, DLL MD said “Since the very first RNLI lifeguards were introduced 25 years ago, their teams have saved more than 2,000 lives across the UK.  With our stunning coastline being such an integral part of our lives here in Denbighshire, we are all grateful for the work the RNLI do on a daily basis.  As fitness is something we are passionate about at DLL, we were delighted to support this worthwhile event and are pleased that everyone had such a brilliant afternoon, whether they were taking part or cheering on friends or family.  The RNLI make a massive contribution to the community of Rhyl and we’re proud to have supported this afternoon to remember!”

For the past 25 years, RNLI Lifeguards have been helping to keep our coastlines safer. As part of the RNLI Lifeguard 25th Anniversary celebrations, RNLI are hoping to raise as many donations as possible to support their lifesaving work and help them continue saving lives for many years to come. 

If you would like to support RNLI you can donate here:   Celebrating Lifeguards 25th – Wirral & Denbighshire Lifeguards – JustGiving

Groundbreaking community arts project delivers significant social and economic benefits across Conwy and Denbighshire

A pioneering arts and health programme delivered collaboratively through a partnership between Denbighshire Leisure Ltd (DLL), Conwy County Borough Council and Betsi Cadwaladr University Health Board (BCUHB) has demonstrated significant benefits for mental wellbeing while generating an impressive social return on investment.
‘Umbrella Against the Rain’, funded by NHS Charities Together, ran between May 2025 and March 2026 across Conwy and Denbighshire. The 10-month project brought together 161 participants experiencing mental health challenges, who took part in a range of creative activities including visual arts, music, dance and singing. In addition staff from the partner organisations, alongside freelance artists, participated in wellbeing sessions and specialist training focused on creativity and mental health.
An independent Social Return on Investment (SROI) evaluation found that the project generated £5.66 of social value for every £1 invested, highlighting the positive impact of arts-based approaches to wellbeing and prevention.
Jamie Groves, Managing Director of DLL, said “As the demand for accessible mental health support continues to grow, projects like ‘Umbrella Against the Rain’ provide a compelling example of how the arts can not only contribute to healthier communities, but also deliver significant social and economic benefits for public services, partners and the wider public.   DLL is pleased to have been involved in such a successful project, which clearly demonstrated the transformative impact creative engagement can have on individuals and communities.”
Councillor Dilwyn Roberts, Conwy’s Cabinet Member for Culture, Leisure and Governance Services, said “This initiative has been an excellent example of partnership working.  I am delighted that the project reached communities across both counties, including rural areas such as Betws y Coed. It demonstrates how locally delivered, arts-based wellbeing activities can support prevention and early intervention in mental health – reducing pressure on our statutory services and importantly helping people reconnect with their communities through creativity.”
The evaluation findings showed a range of positive outcomes, one participant said:  “It has been something good to look forward to in a very tough time in my life. I have enjoyed the connection with nature and the calming effect of the activities. I hope very much that there will be other events like this I can attend.” 
83% of participants reported feeling less lonely and isolated, 79% experienced improved self-esteem and 76% learnt new ways of managing their mental health.  These findings add to a growing body of evidence demonstrating that arts-based interventions can make a real difference to people’s lives and have the potential to reduce pressure on health and social services.

Full cast announced for Rhyl Pavilion Theatre’s spectacular Aladdin panto this Christmas

The magic of Christmas could definitely be felt at Rhyl Pavilion Theatre this week, as the full star-studded cast of this year’s spectacular pantomime, Aladdin, has been announced.
 
The production, brought to Rhyl by award-winning Anton Benson Productions, boasts an impressive line-up of television, music, comedy and panto favourites.
Loose Women panellist and Eternal singer Kelle Bryan, Coronation Street favourite Peter Ash, Britain’s Got Talent winners Ashleigh and Tapas, Casualty star Amanda Henderson, Dan Whitley, Alex Aram and Indiya Payne will all joining the cast for this year’s magical adventure at Rhyl Pavilion on 5th – 31st December 2026.
 
The cast’s first get-together this week provided a glimpse of the chemistry and excitement that audiences can expect when the curtain rises in December, with the team now looking ahead to making Rhyl Pavilion Theatre their home for the festive season.
 
Jamie Groves, Managing Director of DLL, said: “We are absolutely delighted to welcome such a fantastic cast to Rhyl Pavilion Theatre. They bring an incredible mix of talent, experience, personality and, most importantly, the ability to create the kind of Christmas magic that audiences remember for years. We are very much looking forward to welcoming them back to Rhyl at Christmas and making Rhyl Pavilion their home for the festive season. Pantomime is such an important part of Christmas for families across North Wales, and we can’t wait to see the theatre full of families, laughter, music and plenty of festive mischief throughout December.”
 
Anton Benson from Anton Benson Productions said: “We are thrilled to be bringing Aladdin back to Rhyl Pavilion Theatre this Christmas and to be working with DLL once again. Having the full cast together for the first time last week was a really exciting moment and you could immediately feel the energy and chemistry within the company. We have brought together an incredible group of performers who are going to make this a very special Christmas for audiences in Rhyl and across North Wales. We’re looking forward to moving into the Pavilion and making it our home for December. With lots of laughter, music, spectacular production values including a jaw-dropping flying carpet effect and plenty of audience participation, Aladdin is going to be a magical Christmas treat for the whole family.”
 
Kelle Bryan added: “I am super excited to be performing in beautiful Rhyl this Christmas and bringing some festive spirit to everyone over the Christmas season. Mwynhau!”
 
Audiences can expect all the ingredients of a traditional festive pantomime, combined with the scale and spectacle that Rhyl Pavilion audiences have come to expect, including dazzling costumes, hilarious comedy, spectacular special effects, music, magic and plenty of audience participation.

DLL brings a summer of live DJ music nights to 1891 Rhyl

The beat won’t be stopping on 1891’s Terrace this summer, as DLL launch a whole month of fabulous DJ nights, all absolutely FREE. 

Hit the dance floor to the ultimate Summer soundtrack, as 1891’s resident DJ mixes all the popular hits, classic favourites and dance floor anthems. From 4pm until 9pm, on Saturday 8th August, Friday 14th August, Thursday 20th August, Friday 21st August (Soul Music), Friday 28th August and Saturday 29th August,

With an electric atmosphere and holiday vibes, DLL’s live DJ nights are designed to bring that feeling of summer fun to customers on the 1891 Terrace. Whether you’re coming along for the dancing, the tunes or just looking for a great night of fabulous entertainment at no cost, 1891 will be bringing the best vibes.

To keep energy levels high, the Terrace’s delicious menu will be available, along with 1891’s fabulous food offers – a stonebaked pizza with a bottle of prosecco or a 4 pint pitcher for only £25*!  Plus 2 cocktails from the 1891 Summer Spritz menu for only £14*!

Jamie Groves, DLL, MD said “With stunning views, great food and fabulous music, DLL will be delivering that holiday feeling directly to the Terrace at 1891!.  We love to see locals and visitors enjoying the best nights with us, and we want everyone to come along, join us on the dancefloor and enjoy the electric atmosphere that only 1891 can deliver.  We’re delighted to bring you these summer events free of charge, so get your dancing shoes on and we’ll see you at 1891!”

Admission is free and no booking is required. *For offer terms & conditions see DLL website.

DLL supports over 130 free fun events across Denbighshire this Summer

DLL and partners are bringing over 130 free wellbeing events to Denbighshire for children and young people this summer. 

The free sessions which include beach activities, girls football, play sessions, youth events and family fun days have been created to give families access to a programme of free events in a range of fun, safe and welcoming environments. Working with a number of partner organisations, DLL’s Community Sport team will be supporting these fun sessions in communities across the county. 

Events in the north feature beach days, play sessions, girls’ football sessions and lots more, whilst further south, sessions will include open access football, family fun days and National Play Days.  With funding received from the Police & Crime Commissioner’s Community Fund, and in collaboration with DCC Youth Services, ‘Big Summer Hangouts’ for young people from 11 years onwards will also be taking place in a number of communities.

Jamie Groves, Managing Director of DLL (Denbighshire Leisure Ltd) said: “With six weeks of summer holiday ahead, we all know that entertaining children and young people can become somewhat expensive.  The DLL Community Sport Team has been working with a number of partner organisations to bring together a brilliant range of wellbeing activities in communities throughout Denbighshire and all completely FREE.  There’s lots of choice available, with something to keep the most energetic young ones busy and having fun! So whether you’re in Llangollen or Prestatyn, we look forward to seeing you at as many of the events as possible!”

Full details are available on our social media channels and for more information please see https://denbighshireleisure.co.uk/ac-2026/

Assist Fit at Club Rhyl ‘life changing’ for members

Members at Club Rhyl using DLL’s groundbreaking Assist Fit studio have deemed it ‘life changing’ with a ‘real community feel’.

Dilys Bagnall, 87, from Rhyl, has been using Assist Fit since its opening a year ago and believes that using the studio frequently has benefitted her and other regulars she trains with, both mentally and physically.

Assist Fit, which is located within DLL’s hugely popular Club Rhyl, is designed to be the perfect solution for those living with long term conditions and those who do not feel ready for a traditional gym environment.  Power assisted exercise technology is safe for all abilities, as users do not need to provide the motive force to overcome inertia.

Using Assist Fit can help to build confidence and help members to potentially progress to further activities in the future.  For members looking for a low impact, full-body workout, Assist Fit provides the perfect ‘helping hand’ to get their strength back

Dilys explained: “I have seen how it has benefitted other people coming both physically and mentally. It is well worth doing and anyone can access it! I feel like it ends loneliness for people and there is a real community feel to being in Assist Fit sessions. The DLL team on site are lovely and really welcoming. It’s definitely helped me physically, I had a new hip 18 years ago and have had two new knees, along with pins and plates in my feet, and this is definitely helping to loosen me up. It has been life changing and I’ve met some wonderful people.”

In its first year, Assist Fit has proved hugely popular within the local community, providing not only positive health benefits, but also an opportunity to socialise with other members.  Over the initial twelve months, feedback from users has been exceptional, with many visiting regularly and finding the gym a comfortable and accessible space, allowing them to engage in regular exercise and create positive behaviour changes. 

Jamie Groves, Managing Director, DLL, said: “It’s fantastic to hear how members are benefiting from Assist Fit. Assist Fit is about support, community and wellbeing and its a credit to the team at Club Rhyl for their brilliant customer service. DLL has always been committed to bringing leisure offers to its members aimed at helping improve fitness, health and mental wellbeing within our communities.  Assist Fit is designed to focus on customers with specific fitness needs, and for whom our gym environment is not currently suitable and we have been extremely pleased to hear of the positive benefits Assist Fit is bringing to our members.  Even more positive, is the fantastic community that has been created within the Assist Fit environment.”

Full details of the new memberships are available on the DLL website.  Free taster sessions are available for anyone interested in trying Assist Fit, to book contact Club Rhyl on 01824 774871.

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